Archetypal art deco typeface on Fourth Avenue, Bay Ridge, Brooklyn. Designed in 1927 by Morris Fuller Benton, the font was christened Broadway in honor of Manhattan's Theater District.
A sewing business at 48 West 25th Street, Manhattan.
L&T's lissome logo was hand-written in the 1940s by Andrew Geller of Raymond Loewy's storied design office. Here the logo bedecks the flagship Fifth Avenue store of 1914, designed by Starrett & van Vleck.
Devastating deco in the lobby of the General Electric Building (1931) by Cross and Cross
on Lexington Avenue, Manhattan.
on Lexington Avenue, Manhattan.
West 88th Street, Manhattan.
A 1949 confectionery at 8518 Fifth Avenue, Brooklyn.
Murray's Sturgeon Shop, 2429 Broadway, Manhattan.
To look at more examples, visit: Turn-Ons for Typophiles: Upper West Side Addresses
To look at more examples, visit: Turn-Ons for Typophiles: Upper West Side Addresses
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